Phase 08: Price

HoneyBook vs Bonsai vs Dubsado: Best Invoicing & Proposal Software for Photographers & Videographers

6 min read·Updated March 2025

For photographers and videographers, your proposal isn't just a price list; it's your storefront. The software you use to send photo/video packages, secure contracts, and collect payments shows your professionalism long before you even pick up a Canon R5 or a Blackmagic Pocket Cinema Camera. HoneyBook, Bonsai, and Dubsado are popular choices for managing proposals, contracts, and invoices, but each fits a different style of photography or videography business.

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The quick answer

HoneyBook is often the easiest to get running, ideal for wedding photographers and event videographers who need to impress clients with sleek proposals and fast booking. Bonsai works well for solo freelance content creators or real estate photographers needing simple contracts and quick invoices. Dubsado offers the deepest customization, perfect for busy photo/video studios managing many different client types and needing complex automated workflows, like onboarding new real estate agents or wedding clients.

Side-by-side breakdown

HoneyBook: Costs $19-$79/month. It offers stunning proposal templates that can showcase your photography and videography packages with example images and video links. It has built-in payment processing and automatic reminders for clients who haven't paid their deposit for a wedding shoot. Its mobile app is strong, letting you send invoices from a shoot location. Best for wedding photographers, event videographers, and portrait studios who value presentation.

Bonsai: Costs $24-$49/month. It has a clean look and is fast to set up. Its contract library is robust for common freelance photo/video work, like stock photo agreements or simple real estate shoot contracts. It's great for tracking hours on a content creation project. Its automation isn't as deep as HoneyBook's for complex client journeys, but it's simple and effective for many solo creators.

Dubsado: Costs $20/month flat. It takes more time to set up, like building custom presets for your camera, but it's incredibly powerful. You can build detailed client journeys for a wedding from the first inquiry to gallery delivery and post-wedding follow-up. It allows custom forms for client questionnaires (e.g., shot lists), scheduler integration for discovery calls, and branded client portals. It gives the best value for busy photo/video studios handling over 10 client projects a month.

When to choose HoneyBook

Choose HoneyBook if your client proposals need to look as good as your portfolio. This is key for wedding or high-end event photography where visuals seal the deal. Use it when you offer clear project-based packages, like a '6-hour wedding package with album' or a 'day rate for commercial videography.' It gives you the quickest way to get a potential client from liking your Instagram work to signing a contract and paying their 50% wedding deposit.

When to choose Dubsado

Choose Dubsado if you are managing many photo or video projects at once, like shooting 10+ real estate properties or 4+ weddings a month. If you want to automate sending out your wedding day questionnaire, delivering proofing galleries, or getting client feedback on video edits without manual emails, Dubsado is for you. It's also great if you want a fully branded client portal where clients can see all their contracts, invoices, and gallery links in one place. Be ready to spend time setting it up, like calibrating a new monitor, but it will save you hours in the long run.

The verdict

Most new photographers and videographers should start with HoneyBook or Bonsai. Both let you send professional proposals and contracts quickly, often within a day, so you can book your first wedding or commercial gig without delay. Move to Dubsado when you're busy enough that manually sending client questionnaires, contracts, and gallery links for every shoot starts to cost you valuable editing or shooting time. Do not begin with Dubsado if you're just starting; the setup time might keep you from sending your first invoice and getting paid.

How to get started

Before your first consultation call with a potential wedding couple or real estate agent, build your first proposal template. It should clearly show your photography or videography packages (e.g., 'Full Day Wedding Coverage,' 'Basic Real Estate Photo Package'), payment schedule (e.g., 50% deposit, 50% due 30 days before the event), and basic usage terms for commercial work. A polished proposal proves you're a serious professional, even if you're new. Aim to send that first proposal within 24 hours of any client inquiry call to capture their interest while it's hot.

RECOMMENDED TOOLS

HoneyBook

Beautiful proposals, contracts, and invoices for service businesses

Best for Creatives

Bonsai

Simple proposals and contracts for solo freelancers

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FREQUENTLY ASKED QUESTIONS

Do these tools accept payments directly?

Yes. All three have integrated payment processing using Stripe or their own processor under the hood. Clients can pay invoices directly within the platform without needing a separate payment link.

Can I use my own contract template?

Yes in all three. Bonsai has the largest built-in contract library for common freelance agreements. HoneyBook and Dubsado allow full custom contract text that clients can e-sign inside the proposal flow.

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Phase 3.3Set your price and create your offer structurePhase 3.4Set up invoicing and accept your first payment

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